Blog
Why Analyze Revenue?
Why Analyze Revenue? An in-depth understanding of revenue is crucial to growing a business. Revenue is a factor in every business metric and is the
Revenue Analysis Success Stories
Client Stories Customer Ranking was Rocketfuel for Growth ab.co had collected data on their clients & their revenue but like many B2B companies, they weren’t
Data Monetization
Data Monetization Businesses are increasingly finding ways to generate additional revenue streams by productizing data. There are a variety of ways this is done, including
Data Used Properly Can Grow Business
Data Used Properly Can Grow Business One of our clients, a company with over 1,000 customers had plenty of data, but no tools in place
Data Collection
Data Collection Our task list is long and our days seem to get shorter. As important as data is to drive business growth, it is
Embedded Analytics
Embedded Analytics Visual analytics are powerful and can be used to learn more, grow more, and earn more. Despite this, their power is often untapped,
Data-driven Decisions
Data-driven Decisions The most satisfying professional moments are those where your work delivers a win for a client. Those happen for us when a client
Make a Wise CRM Investment
Making a Wise CRM Investment I recently wrote about why a CRM (customer relationship management) is a smart move for business. Today, I follow up
Anatomy of a Dashboard
Anatomy of a Dashboard Dashboards are not all created equally. An effective dashboard is a clearly communicated collection of stats, charts, and data that provide